Footgear · 2026
Summer Sandals 2026
CGI product · Stills · Reels
Restricted. Rights check with iamcreativ before publishing.
Brief
A summer range across PUMA Glow Trail, PUMA Divecat, adidas Adilette, Viva, Rocky and Polo, shot in CGI so every colourway could be shown without a reshoot.
Idea
One lighting rig for the whole range, so the sandals read as one season on the shelf and on the feed.
Craft
TODO: 3 to 8 process stills, breakdowns or behind the scenes clips
Deliverables
- Stills per product
- Rocky Carve the Terrain, 15 s
- PUMA Dark Spark reel
- adidas Summer Stack reel
Result
TODO: what happened, or what was delivered and where it ran
Credits
- Client
- Footgear
- Agency
- iamcreativ
- CGI, animation, stills
- Talelite Studio
Open on this case
- Confirm the brief
- Choose process frames
- Result line